BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/New_York X-LIC-LOCATION:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:c3c0d11f9b257f266d119a800b3ec3df235 CATEGORIES:Webinars SUMMARY:Webinar: ENGAGE! Harnessing the Power of Video Marketing—and How to Do it Right DESCRIPTION:
Published by Texas Society of Asso ciation Executives and Georgia Society of Association Executives
Have you noticed that your peers and/or competitors all talk about wh at makes their organization special and tend to say the same thing? Showing (instead of telling) prospects what you can do helps your business stand o ut. In this presentation, Award-Winning Branding & Business Communicati on Strategist, Shakira M. Brown, will uncover the value of storytelling thr ough the use of video. Discover how to produce videos using cost effective tools and ways to leverage social media channels to create a more lasting i mpact for your brand. Master ways to create homegrown content that engages and inspires people to action.
Presenters:
Shakira Brown
Shakira M. Brown is an award-winning Pro
fessional Branding & Business Communication Speaker and former network
television broadcast journalist. She is the CEO of SMB Strategic Media LLC
a firm that helps businesses get to the heart of why the customers/clients
buy their goods and service helping them clarify their message via strategi
c brand messaging. Her clients have included medium to large medical practi
ces, professional services firms,insurance brokers, national associations,
professional organizers, consumer brands, celebrities, personalities and Fo
rtune 500 companies. Shakira is also the lead marketing consultant for Amer
ica’s Small Business Development Center at The College of New Jersey. She h
as won over13 industry awards in various disciplines for her work. Shakira
frequently shares her expertise at national conferences and corporate works
hops as well as with the media such as American Express Open, Crain’s Chica
go, PR Week, Brand Week, Smart Money and she is also a contributing writer
for Black Enterprise.com.
Cost:
$45 for Members
$75 for Non
-members
Credit has been approved with the American Society of Associ ation Executives for 1.0 CAE credit.
DTSTAMP:20240328T125625 DTSTART;TZID=America/New_York:20201008T133000 DTEND;TZID=America/New_York:20201008T143000 SEQUENCE:0 TRANSP:OPAQUE END:VEVENT END:VCALENDAR