Industry Studies

GSAE works with several key partners, especially Association Societies Alliance (ASA), to better understand the environment in which associations work, and to offer suggestions and solutions to addressing key association challenges. The following three studies are based on surveys of association professionals throughout the U.S. and in Georgia.

Association salary & benefits survey 2019-2020 - Available mid-April

$149 member price

The full national and state reports present detailed compensation overall by budget and staff ranges, geographic scope and membership structure, and by state. In addition to the multi-state report, you'll also receive the Georgia-specific report.Over 1100 associations reported data this year, representing 25 SAEs.

The report meets the IRS guidelines regarding third party compensation reports. Available in PDF format. See sample from 2017-2018.

order today


Association communications benchmarking report

This complimentary survey of more than 700 association professionals provides trends, insight and recommendations on communications and marketing for associations. Conducted in partnership with ASA and Naylor Association Solutions, this study provides actionable recommendations and will help you:

  • break through the clutter in communications with members;
  • understand patterns and trends in how associations manage their communications;
  • compare communications department budgets for small, medium and large associations – and how resources impact priorities and decisions

Access the interactive benchmarking tool and executive summary today (sign in required).


Looking forward ©2019 - environmental benchmarking scan - available late march

The 8th annual environmental scan of the association strategy environment, Looking Forward™, will be published and available in March at a rate of $95.00 each. GSAE members are eligible for a 25% discount due to our partnership with Association Laboratory - either check out the March GSAE Update e-newsletter or contact our office for details and the appropriate code.

Don’t miss out on the most comprehensive environmental scan of the association industry available!

Bonus - There's a YouTube session courtesy of highlighting the 2016 study results and featuring Dean West, FASAE. This session introduces how these factors are continuing to shape  today’s leadership environment. Note: CAE credits are not associated with the recorded webinar. 

watch video 

GSAE is a member of the Association Societies Alliance (ASA), comprised of local, state and regional societies of association executives. Our partnership allows extensive reach to the association community throughout the United States to gain a holistic view of trends within association management. (h/t CalSAE)